300Brand

Junior Account Executive

About 300Brand & My Role

300Brand, the parent company of O’Keeffe & Company, MeriTalk, MeriTalk State & Local, and 11mark, encompasses a portfolio of leading and pioneering brands across technology, government, education, healthcare, and financial services sectors.

As a Junior Account Executive, I mentored new hires on company processes, refined my writing skills to create thought leadership content for government technology experts, and drove a 12.5% increase in awards program nominations through strategic marketing. In my role as an Account Coordinator, I secured media opportunities by developing pitches and press lists, helped in efforts to boost event attendance by 28% to over 2,000 attendees through effective marketing and logistics, and managed digital marketing programs to meet service level agreements.

WORK SAMPLES

WORK SAMPLES

As a Junior Account Executive, I supported public relations, event, and digital marketing programs for public sector technology clients.

Recent Coverage Secured

Event Experience

    • Registration Management

    • Blast/Email Copy

    • Asset Management

    • Sponsor Communication

    • Deliverable Management

    • Signage

    • Detaill-minded when executing

Pitch Sample

Subject: Byline for Consideration: The Difference Between Santa and the USPS

Hi XX,

What’s the difference between Santa’s delivery system and the United States Postal Service’s (USPS)? Santa, his elves and reindeer have the reputation of delivering presents to every girl and boy in just one night, while the USPS seems to take 21 business days or longer for one single package!

Amidst holiday celebrations, customer-facing Federal agencies like the USPS bear the responsibility of ensuring a seamless customer experience through shipping, tracking, or receiving their packages all year round, but especially during the holiday season. Navigating this demanding period, where the influx of packages and heightened expectations abound, these agencies play a pivotal role in maintaining the fluidity of logistical operations while meeting customers’ urgent needs.

But when flaws in customer service and logistical procedures ensue, there needs to be a remedy that can be responsibly implemented to not only improve the movement process, but also to avoid issues like package delays and shipping accuracy to name a few. That remedy is AI.

Reaching out to offer a contributed byline from Phil Fuster, Gary Hix, and Pragyansmita Nayak (Dr. P), chief revenue officer, chief technology officer and chief data scientist of Hitachi Vantara Federal, respectively, shedding light on the transformative impact of AI on USPS processes. By strategically implementing artificial intelligence (AI), agencies like USPS can further enhance customer experiences,

The trio’s expertise in data management, predictive analytics and real-time monitoring unveils the vast potential of AI to revolutionize logistics, making them more efficient and responsive to the demands of the holiday season for swift package delivery peak through components like predictive analytics, real-time monitoring, and image/text recognition.

Let me know if you’re interested.

Best,

Stephanie

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